The model
How it works
Trustodex is a public record of which local businesses trust each other.
Only businesses can recommend
Recommendations come from verified business owners, not anonymous accounts. Each one is attached to a real business profile, so you always know who is vouching.
Three kinds of relationships
Owners say whether they use a business, refer customers to it, or recommend it outright. That context tells you far more than a star rating.
No self-recommendations, no trading
A business can't recommend itself, and each pair of businesses can hold only one active recommendation. Moderators remove anything that looks manufactured.
Paid visibility never buys trust
Featured businesses get placement, not points. Recommendation counts and profile content are always earned.